Prada‘s latest campaign delivers a slice of American nostalgia, enlisting an all-star cast of top models and newcomers, including Elise Crombez, Guinevere Van Seenus, Kati Nescher, Katryn Kruger, Meghan Collison, Natasha Poly and Ymre Stiekema. Photographed by Steven Meisel in a 1950′s gas station setting, the ladies recline on vintage hot rods, dressed in the label’s car-motif inspired Spring/Summer 2012 collection and adorned in chunky necklaces from the brand’s new jewelry collection. The press release explains:
“The gas station is cast as a central symbol in this post-modern crossroads of new horizons and economic fulfillment, a stage set where fashion, fantasy and the promise of new discoveries collide.”
Brilliant!